Posts

Showing posts with the label force fit

Force Fit "Solutions"

Image
Have you tried to fit a square peg in a round hole?  It's a quick way to ruin your career ?  Just establish a reputation as a guy who “force fits” the wrong product into customer applications.  Customers will neither forget it nor forgive you for it.  Here’s a quick example.  I had a friend in the 80s who was so selfish he tried to make the wrong product fit for the customer.  My friend worked for a company that was offering a bonus for selling a particular product.  However, the product didn’t work as intended.  This friend and his customer spent weeks trying to make it work, but it was just the wrong product for the job.  Back then, without the internet or user groups, the customer realized that others had experienced the same problem.  The customer felt cheated and mistreated.  My friend, while happy with his fat bonus, ended up losing the customer's trust for the sake of a quick profit. He essentially sold something unsuitable ...