The State of Distributor Sales 2022 Report
The State of Distributor Sales 2022 COVID-19 made its dramatic world debut in 2020. When the subject of Global Pandemics comes up in some far-flung future dinner conversation, I plan on citing Friday, March 13 th as the day any normalcy slipped out of my life. It would be an understatement to say, “A lot of water has passed under the bridge since then.” The Distribution Model has undergone a lot of external pressure. The past fifty years or so have repeatedly demonstrated a major point – distributors can change with their environment. The distributor business model today bears very little resemblance to the business operated by my parents a half-century ago. I started this project as keenly interested in exactly what has changed and established a benchmark for distributors to consider as they moved into the future. The result of the research concluded with a whitepaper and a presentation titled: 2022 State of Distributor Sales: Rewriting the Distributor Sales Playbook fo