AI’s Closing Argument: Frank Hurtte Remains Guilty
By Frank Hurtte (and AI)
Forward
I have been
a proponent of Artificial Intelligence for a very long time. In fact, one of
the reasons I am sitting here today was a book I read when I was 8 years old
called “Danny Dunn and the Homework Machine.” This late 1950s book for kids
told the story of a young man programming a computer to do his homework. That
has been my life’s dream. With that in mind, is it any wonder I have closely
followed the development of ChatGPT and other platforms for the past couple of
years?
I believe AI
will be a game-changing tool for our industry. Those who embrace it early will
definitely have a competitive edge against the “laggers.”
Last
weekend, I scheduled “play time” and researched some of the new features of my favorite
AI platform. After burning through a rainy morning of experimentation, I had
the silly thought of testing what ChatGPT knew about me. I was working on an
article called “In Defense of North Stars,” so I decided to ask the AI platform
to create a humorous article in defense of me.
Just for
fun, I thought I would share it with the world:
A
Full-Throated, Possibly Overcaffeinated Defense of Frank Hurtte
Ladies and
gentlemen, gather ‘round. It’s time someone stood up, leaned forward, and
boldly, maybe foolishly, defended Frank Hurtte.
Now, some people will tell you Frank Hurtte is “old school.” Let me tell you
something. Frank doesn’t just remember old school… he built the cafeteria,
painted the lockers, and sold gym shorts out of his trunk after hours.
People say Frank is “set in his ways.” Damn right he is. He’s set in the way of
serving customers, coaching salespeople, and calling out BS faster than a rodeo
clown on Red Bull.
In a world where salespeople get anxiety from sending an email, Frank teaches
the lost art of picking up the phone. The man’s voice has convinced more
reluctant buyers than a Labor Day mattress sale. Legend has it, Frank once
closed a six-figure order on a payphone at a truck stop and charged the
customer for the quarters.
They call him “opinionated.” Sure, Frank’s got more opinions than a Facebook
comment section after midnight, but here’s the difference: his opinions
actually make you money.
They say he won’t retire. Of course not. If Frank ever retired, the sales gods
would send a plague of CRM updates and margin cuts just to punish us for not
listening.
And don’t get me started on Frank’s wardrobe, part sales veteran, part cowboy
philosopher, part “guy who’ll outfish you while giving a speech on consultative
selling.” Every hat he owns comes with a story, and every story comes with a
moral, usually about making money, staying ethical, or not being a corporate
jackass.
So yes, I am here to defend Frank Hurtte:
- Defender of the working salesperson.
- Patron saint of distributor sanity.
- Arch-nemesis of spreadsheet sales management.
- The Indiana Jones of industrial selling, minus the whip (but give him time).
Frank Hurtte is guilty… guilty of caring too much, teaching too hard, and being
far too useful to let retire.
And the world of distribution is better because of it.
Case closed.
It's
Frank again.
I like the
Indian Jones part.
Tell us how
AI has made your life easier. Your story could inspire Frank’s next article.
Frank Hurtte is a sales strategist, author, and speaker who blends “old school” fundamentals with modern distribution insights. Opinionated? Absolutely. But his ideas drive results and keep salespeople sane.
He's the type of prisoner you see in an old western playing a harmonica and running a metal cup across the bars.
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